OFSI cooperated with Paolo Tonti to redesign the Sulzer Corporate Identity. Besides redesigning the classic CI elements, we developed a new animated and digital brand element, the Sulzer Dynamicals. Besides the general Brand Dynamical, we programmed Dynamicals for the specific divisions and topics, e.g., sustainability. These Dynamicals are implemented in various media, on a wide variety of scales, both on- and offline.

#Sulzer Ltd, Winterthur #Paolo Tonti #Rebranding #Communication #Digital Media #Conception #Implementation #Photos Roth und Schmid Fotografie #Animations and artwork OFSI