For the Hannover Messe 2019 we implemented the Factory of the Future as a new highlight area of the ABB booth.
An extended, and connected, digital landscape surrounds the entire area as an omnipresent element of storytelling, giving multiple ambiences and driving the visitor experience.

#Asea Brown Boveri Ltd (ABB), Zurich #Hannover Messe
#Communication #Digital Media
#Conception #Planning #Implementation
#Photos Roth und Schmid Fotografie #Animations OFSI